We're doing something wrong"? imagine... heres an example, go to the grocery store, pink lables everywhere right? You quikly glance at it, oh, breast cancer... you think, i buy pink products, they use some proceeds for research... wrong. now read the signs... to fund breast cancer "Awareness" . does that mean that part of the proceeds are paying for the pink boxes? you look at them and become aware, hey there's breast cancer.
OK, thats just garbage, for real, who doesnt know about breast cancer in the first place. And to even use "funding research" is another spiralling idiocy. They have been researching cancer how long now? since before anyone can remember. Now how many grants are given for that, plus all the fundraisers. Who would want to find and reveal a cure if there is so much money, and so many jobs depending on Research.
What are we doing wrong? We let the media, and politicians and lobbyists who advertise in a certain manner lead us like cattle to open our wallets so they can get fat.
What do we do to fix it... stop being led. Stop handing out to "non profit organizations" who use up all the funds in salaries, perks, parties, "company equipment", etc etc etc... and the people who are truly suffering are still going bankrupt at the hospitals.
Start forming philanthropic organizations in your community and help the people who need it, when they need it. Help that kid with the tumor down the street. A feel good donation to some huge conglomerate that has offices in every state and around the world really isnt going to hit home and help unless there is going to be some cameras to take notice and get them on the national news. Oh, say a hurricane, or tornado...
I got serious pessimism issues huh.